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CRM

Contacts, channel identities, timelines, segments, and lists.

Syntra CRM provides a single customer profile across channels. Contacts accumulate identities (WhatsApp phone, email, web chat session), interaction timelines, and segment membership for campaign targeting.

Contacts

  • GET/POST /v1/crm/contacts — create and search contacts
  • GET /v1/crm/contacts/{id} — profile with identities
  • GET /v1/crm/contacts/{id}/timeline — cross-channel activity

Segments & lists

  • GET/POST /v1/crm/segments — dynamic audience rules
  • GET /v1/crm/lists — static recipient lists for campaigns
Syntra — Programmable customer interactions